Wholesale Trading: A Direct Link to the Heart of the Market

The wholesale unit has been the very foundation of our food market trade and continues to operate as an active and vital division of the company. This unit serves as an effective bridge between the company and the traditional marketplace.

The Key Role of Wholesale in Market Analysis

Relying on policies rooted in awareness, expertise, and market analysis, wholesale for us is not merely a sales department—it is a strategic tool for continuous market monitoring. Through daily interaction with market players, we obtain valuable insights on:

•The supply and demand levels of food products

•Identifying short-term growth or stagnation in the market

•Tracking daily trends and product popularity

•Analyzing buyer and seller behavior in real time

Sustained Presence in the Heart of the Market

The continued operation of this unit in Tehran’s central legumes market enables us to make more accurate business decisions and align with real-time market conditions. This presence plays a vital role in keeping our commercial supply chain dynamic and up to date, ensuring that our trading division remains continuously informed about market demand and developments.